Jon, I'll add my line to the bottom of my entries:
"The only thing that doesn't change is that change is constant".
You may agree to disagree (again) over which bit, I am not entirley sure, but one thing you will not see from me is personal attack. I ask you! What do you mean by 'wannabe'?
This forum has shown the strength of feeling and commitment that exists out there and should be democratic. When I see people typing shut it down, it becomes censored. Now if people want that becuase they cannot get their own way or provide a reasoned debate then moderate this forum and see it die. It's great. I now get a chance for a beer and run out with Cookee and Insane I think it was. That's what this place is good for!
The ever increasing problem for organisations whether it be Honda, RYA, UIM, WPPA is that they feel they are losing control of communication which they really are and need to adapt and participate. Like HSBC and others using Facebook and other community or social nteworking sites in order to promote and counter negativity through positive adoption. And I know they are watching out there aren't you guys and gals!
Organisations should actively promote policy and comment or they look very weak in the new economy. Not try to stop, like King Canute, a sea of particpation. The same law of libel etc exist here and people should remember that!
The organisations should monitor what is effectively THEIR MARKET PLACE and participate and help faciliate debate. But they'll be too busy being organisations if that makes sense. Their PR people should promote debate as they would learn and probably benefit and we would all feel more included in their policies and decisions.
Not wishing to be a hero but happy to wear the suit if it get's the girl!